There are a lot of disadvantages to a bad internet connection for your business. More than just an annoyance, a bad internet connection can actually cause you to lose money, both in lost sales and reduced productivity. Meanwhile, a strong, reliable network can be the key to your success.
If you’re making the case for an upgrade, check out the 4 big ways that bad internet can put your operation at a disadvantage:
1. Decreased Response Time
Customers expect fast page loads and even faster responses. 57% of users will abandon a page if it doesn’t load in 3 seconds, and a 1-second delay in response time can result in a 7% decrease in conversions. It’s essential for businesses to have a reliable internet connection that gives them the speed to respond to customer demands.
2. A Low Ceiling of Productivity
A study by Sandisk found slow internet loses employees 1 week of productivity each year. When bandwidth is strained, employees are limited in connectivity speed and cannot work to their full potential. When your employees can only do so much before they hit your bandwidth limit, employee ROI drops and you may lose sales opportunities.
3. User Frustration
What’s more frustrating than slow internet? Nothing, says a survey by Deloitte, where it was cited as the #1 reason for employee frustration in the workplace. A slow and unreliable connection not only causes web stress for corporations but smaller businesses too. Coffee shops, for example, will be at a disadvantage compared to businesses that offer high-speed wifi. Bad internet can discourage customers who want a quick Skype session with their daily caffeine fix.
4. An Unreachable Cloud
What good is a cloud you can’t reach? With 87% of enterprises trusting the cloud with at least one mission-critical workload, it’s important to have reliable access to the systems that fuel your business. Cloud-dependant applications like Google Drive, Microsoft 365, or POS (Point-of-Sale) systems depend on a strong connection, so a business that lacks this may be at a serious disadvantage. If bad internet is causing downtime, a dedicated fibre connection can help, and a managed cloud connection can add even more reliability.
Bottom Line
Reduced conversions, limited productivity, user frustration, and unreachable applications are 4 major disadvantages of a bad internet connection. All of this could potentially cost you a lot of money.
Fibre internet can provide the reliable bandwidth you need to power your business. Contact us for a custom-tailored networking solution from a Canadian fibre business internet service provider.